The initial work for this client was to create a concept, which could be adopted to various shops.

Shoe Embassy was established in 2011 and since been trading in the trendiest London locations – Brick Lane, Camden, Spitalfields and Greenwich.

They specializes in shoes, which are handcrafted in Europe .

To express and represent their brand has been chosen natural materials and chunky details: plank wood with chains for shelves and feature walls with various size of wooden boxes  which created perfect exposition for various types of shoes.

Leather seating areas, wooden flooring, exposed wooden beams and rope lighting strengthened and support of shabby chic design.

Once the concept been completed, we implement it for a first Shoe Embassy Shop in Greenwich.

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